Few couples embody effortless style quite like Rosie Huntington-Whiteley and Jason Statham. She, the model and entrepreneur, is known for her minimalist aesthetic and affinity for timeless dressing. He, the action star, has perfected the art of sleek, understated menswear. Now, for the first time, the duo has come together in front of the camera, starring in Falconeri's latest campaign—a celebration of fine Italian cashmere and the quiet luxury that defines their approach to fashion.
Shot in Comporta, Portugal, by renowned photographer Lachlan Bailey and styled by Geraldine Saglio, the campaign captures the couple in a setting that feels both aspirational and deeply personal. "Jason and I have long been admirers of architecture and interiors, so finding the right location was important," Huntington-Whiteley says. The Melides Art Resort, where the shoot took place, provided the perfect backdrop—clean lines, soft natural light, and an earthy color palette that complemented Falconeri's ultra-fine cashmere.
Though Huntington-Whiteley is no stranger to fashion campaigns, this marked Statham's first foray into modeling. "It was relaxed and easy," she shares. "We got to spend a day together, working with a team we love, in a place we love—what more can you ask for?"
Here, she discusses working with Statham, lifelong love of cashmere, and how Falconeri's refined knitwear seamlessly fits into her world.
Vogue: Jason is best known for his action-packed roles—how did he take to modeling for Falconeri? Did you offer him any on-set direction?
Huntington-Whiteley: This was our first time shooting together, which was very special. The campaign's aim was really to tell this story as if it were a journey into the Falconeri world through the eyes of myself and him. We were very involved in the creative process, choosing the photographer, the stylist, and the location.
I do. My first introduction to cashmere is probably like most British girls in the early 2000s—it was a pashmina. I don't know if they were a big deal in the States, but they were here. It was the height of the boho era, and I had a pashmina scarf that went everywhere with me. I remember feeling, Why is this so soft? and realizing, Oh, it's cashmere. It's so luxurious.
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