Ulta Beauty World is officially sold out, the makeup company announced on its website on Wednesday Jan. 21.
"Wow, the hype for Ulta Beauty World is real," the website says. "If you couldn't grab a ticket this time, we're already counting down to next year. Hope to see you there!"
The makeup convention, set to take place at the Orange County Convention Center in Orlando, Florida, on April 16, saw tickets go on sale at 10 a.m. ET Wednesday.
A government-issued ID is required for event access and must match the first and last name on the ticket confirmation. Your ID and the name on your ticket must match to enter Ulta Beauty World.
Ulta will host a masterclass on April 15, featuring an exclusive, hands-on learning session led by top industry experts and brand founders, for $75 plus a processing fee.
As of May 3, 2025, Ulta operates 1,451 stores across all 50 states, including 50 in Michigan, its website says.
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