LVMH Created A Studio For Diverse Artists At Art Basel — And Helped Elevate The Unseen

Each December, Art Basel transforms Miami into the global heartbeat of culture—where luxury houses, collectors, curators, and creators collide in a weeklong celebration of art and identity.

Founded in 2002, Art Basel Miami has brought the renowned Swiss art fair , which originated in Basel, to the Americas while establishing Miami as a central hub of the global art market. After decades of growth, Art Basel Miami has become one of the most prominent and most influential art showcases in the United States.

While the heart of the week revolves around the 250 plus art dealers convening on the conference center in downtown Miami, the centerpiece of it all is the cultural influence, magnetic energy, and inspiration of art that spreads across the city at large - from Miami Beach to Wynwood to Brickell.

But in a landscape often dominated by exclusivity, velvet ropes, and invitation-only spectacles, one of the world's most powerful luxury groups is doing something different.

LVMH Moët Hennessy Louis Vuitton, or LVMH, has quietly and intentionally built a space where artists and their artwork take center stage.

LVMH The Studio Miami, which is now in its fifth year, has evolved into one of Art Basel's most meaningful and essential cultural touchpoints. This year, the event was located at the center of the Palm Court within the Miami Design District. The five-day experiential gallery was designed to spotlight a highly curated combination of art and cultural nourishment, dedicated to engaging some of the most diverse creators.

From international to domestic and from contemporary to historical, these works were selected to spark and inspire dialogue while surrounding a series of well-thought-out panels and influencers.

Perhaps most impressively, LVMH's Studio Miami breaks down traditional barriers between the active luxury art collector and the cultural community at large.

What began as an experiment in cultural engagement has now evolved into one of the most authentic examples of how a global leader can use its presence to build a platform to elevate the voices, creativity, and collaborations that might otherwise go unheard.